Sustainability at Garrard
Positive Luxury
At Garrard we believe that sustainability makes our business stronger. It underpins everything we do, from how we source our silver, gold and gemstones to our supplier charter, which ensures our partners’ practices and priorities are in line with our own.
Butterfly Mark
In 2017, we were awarded the Butterfly Mark by Positive Luxury for our company-wide commitment to sustainability. A third party accreditation mark awarded to luxury brands with a positive social and environmental impact, the Butterfly Mark lets our clients and peers know that we are a brand to trust.
Responsible Sourcing
Responsible sourcing is extremely important to us. We source our gold and gemstones exclusively from sustainably managed ecosystems and acquire all of our diamonds from suppliers who are approved members of the Kimberley Process certification, which confirms that they are conflict-free.
Committed to Doing Good
Philanthropy is woven into the fabric of Garrard. In April 2020, we launched The Garrard Angels initiative to acknowledge the heroic efforts made by Britain’s key workers during the pandemic. We also have an exclusive partnership with the charity Dallaglio RugbyWorks, which uses the values of rugby, and sport in general, to upskill disadvantaged young people to help them build a positive and productive future.
Working Towards Circularity
Today, all surplus gold at Garrard is recovered and recycled, and we also hold a Fairtrade gold license. The world’s first independent ethical certification system for gold, it means that we are licensed to purchase Fairtrade gold for use in our creations.
Royal Warrant Seal
Garrard holds a Royal Warrant as Jewellers, Goldsmiths and Silversmiths, appointed by HRH The Prince of Wales. Driven by Prince Charles’ long-standing passion for the environment, earning and maintaining the Royal Warrant is a stringent process that requires us to meet strict sustainability criteria.
Our Urban Garden
On the roof of our flagship Albemarle Street store, an urban garden is flourishing, with three areas of pollinating plants and two beehives buzzing with close to 100,000 honey bees. Opened in 2021 in collaboration with Plan Bee, our urban garden is designed to support biodiversity in urban areas and make a positive difference to the declining bee population in Britain.
The Future
Looking ahead, we are committed to building a sustainable future for our business and the wider jewellery industry, evolving and expanding our existing practices, embracing new ones, and setting ourselves ambitious targets that will enable us to operate even more ethically in the years ahead.
